Criterion Insurance Agency

Twin Cities Insurance Experts
Independent Agents for Auto, Home, Health, Medicare, Business and More.
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Family-owned insurance agency since 1982
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COVID-19
If you have concerns on your health insurance coverage, please contact us or your insurer to learn more about coverage. Our agency is available to assist all with any insurance needs by phone, email or Zoom meetings.
A Selection of our Insurers
About Criterion
Criterion Insurance Agency (est. 1982) is an independent, family-owned insurance agency located in Plymouth serving the west metro and beyond.

Our Company
Criterion Insurance Agency, formerly Maxi Marketing, was established in the 1980s as a health insurance broker in the west metro of the Twin Cities. Thirty years later, we are still a family-owned, independent broker of health insurance as well as auto, home, life insurance and more.
Location
9800 Shelard Parkway, Ste. 315
Plymouth, MN 55441

Phone: 763-253-0590
Fax: 763-253-0594

info@thecriterionagency.com
Carriers
Our primary carriers for auto and home insurance are Allied, The Hartford, Selective and Progressive. For Health Insurance (including Medicare), they are BCBS, HealthPartners, Humana, Medica, UCare, Aetna and United Healthcare/AARP. We also have travel, life and other insurances.
MNSure
We can also help you with any MNSure questions too. We have plans available on and off the MNSure exchange.
Contact our independent agency with any of your insurance needs.
IMPORTANT DISCLAIMER
We do not offer every plan available in your area. Currently we represent 8 organizations which offer 74 products in your area. Please contact Medicare.gov, 1-800-MEDICARE, or your local State Health Insurance Program to get information on all your options.